A Brand Kit stores reusable identity inputs such as logo, color roles, fonts, tagline, industry, tone and target audience. It can be entered manually or bootstrapped from a website.
Current limits
| Mariete plan | Brand Kits | Included AI bootstraps |
|---|---|---|
| Free | 1 | 0 |
| Creator | 3 | 1 |
| Pro | 10 | 3 |
An additional bootstrap consumes the current bootstrap cost from the shared Mariete wallet. Limits and prices can change with a product release, so check the version shown on this course.
Subtle and Strong
When connected to a generator:
- Subtle supplies brand tone and colors.
- Strong also supplies the logo reference.
- A disconnected Brand Kit supplies no brand context.
Campaign context
A Campaign describes where the work is going. It can supply a platform, dimensions, aspect ratio, goal, key message, call to action and target audience.
If both Brand Kit and Campaign contain an audience, the Campaign audience wins for that generation.
Pre-run check
- Open the intended workspace.
- Select the correct Brand Kit.
- Choose Subtle or Strong deliberately.
- Confirm Campaign platform and dimensions.
- Read the final prompt as a human brief.
Save those choices with the deliverable. The literal prompt is only one part of the generation context.